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    For international sites targeting RU search

    SEO Audit for the Russian Market

    A deep manual audit of your website against 150+ ranking factors that matter specifically in Russia: Yandex YATI, commercial factors, Russian-language content quality, Yandex.Webmaster signals and Core Web Vitals. I review the site as Yandex sees it — not as a generic Google audit. The deliverable is a concrete growth roadmap in English with priorities, owners and effort estimates your developers can act on.

    150+
    RU-specific ranking factors checked
    Manual
    code, content & SERP analysis
    EN report
    roadmap your dev team can use

    Who this service is for

    If at least one point sounds familiar — let’s talk about how I can help

    Sudden drop or long stagnation of traffic

    No visibility into your current SEO agencies

    Hit the visibility "glass ceiling"

    Why a Russia-focused SEO audit is different

    When a foreign business orders a "global" SEO audit, the report usually covers Google best practices and barely mentions Yandex. In Russia that means missing the signals that actually decide rankings: commercial factors, Yandex.Webmaster verification, geo-targeting, RU-zone link profile, behavioural metrics and Russian-language content quality scored by YATI.

    My audit is built specifically for sites that need traffic and leads from the Russian market. I personally inspect the technical layer (indexing, duplicates, Core Web Vitals, 4xx/5xx, canonicals), the Russian-language content layer (LSI coverage, intent matching, E-E-A-T, cannibalisation) and the commercial layer (assortment, contacts, trust elements, geo). The result is a prioritised English-language report your team — local or international — can execute step by step.

    What’s included

    A professional comprehensive SEO audit covers all four cornerstones of search promotion: technical (server), text content (semantics), commerce (conversion) and external links (trust). The final report contains detailed technical specs ready for immediate implementation by your developers and copywriters.

    Technical SEO

    5

    Click to expand →

    Site structure and content

    5

    Click to expand →

    Commerce, usability and conversion

    4

    Click to expand →

    External links and SERM

    4

    Click to expand →

    How I work

    A transparent process from first contact to result

    1

    Briefing and access setup

    I capture your business model, marginal products and KPIs. I plug in my desktop analytics stack (Screaming Frog) and get access to your Yandex.Metrica, Webmaster and Google Search Console. Before running a real technical audit you need a full understanding of project business logic.

    2

    Server crawling and data collection

    I emulate the mobile Googlebot. I export every URL, every server response (200 OK, 301 Moved, 404 Not Found, 500 Error), full Title/Description lengths and headings. The technical audit at this stage uncovers all critical server-side errors.

    3

    Manual senior expert analysis

    I compare your link and text profile to the live top 10 of Yandex and Google for your locale. I look for logical holes in the catalog structure, SEO cannibalization and subjectively assess the quality of landing pages (intent).

    4

    Roadmap export and developer specs

    I produce a large PDF document/presentation (or another agreed format) where every SEO error is hard-sorted into three priority levels (Critical, Important, Low). I also write a detailed technical spec in Google Docs for the developer.

    Why work with me

    Benefits of working with a private specialist

    1Pinpoint identification of traffic-drop causes, "ban filters" and penalties
    2Strict prioritization: from fatal core errors to minor improvements
    3100% manual audit by a senior SEO specialist, not "filler" generated by cheap services (MegaIndex/PR-CY)
    4Always includes a detailed audit of commercial factors, critical for Yandex e-commerce
    5Personal Zoom/Yandex call (1–2 hours) to defend the audit, present points of multiplied growth and answer the IT team
    Artem Firsov
    10+ years of experience

    Artem Firsov

    Private SEO specialist

    A professional comprehensive SEO audit (Full Audit) is the MRI and precise diagnosis of your business. Without high-quality diagnostics any blind "site promotion" turns into guessing, freelancer shamanism and a waste of ad budgets. My exposure (100+ niches) and hard expertise will save you hundreds of thousands of rubles on knowingly wrong strategies.

    Industrial B2BE-commerceReal estateHeavy equipmentManufacturing
    More about me

    Client reviews

    What clients who ordered this service say

    We needed a systemic approach after two agencies failed to deliver. With a private SEO it's all transparent: a clear plan, regular reports, real position growth in Moscow and the region.

    A
    Alexey V.
    Construction company

    Pricing

    Technical SEO slice

    from 20 000 ₽
    / per project

    Hardcore technical SEO only (on-page validation, JS rendering, URL duplicates) + developer spec (no semantics)

    Recommended

    Comprehensive full audit

    from 35 000 ₽
    / per project

    Deep technical + structure architecture + external links / PBN + commercial factors (CF) + E-E-A-T expertise + top competitor analysis

    Business audit + semantic core

    from 55 000 ₽
    / per project

    Maximum store audit + full semantic-core parsing of the niche with hard clustering

    Frequently asked questions

    Answers to common questions about this service

    Want the honest reason your site has not been in the top for years?

    Leave a request and a URL. I will run a free preliminary express audit (15–20 minutes of analysis), point out the obvious critical issues (filters, CMS bugs) and quote the exact price for a deep comprehensive SEO analysis of your business platform.

    Message the expert

    Where I work

    MoscowSaint PetersburgIvanovoNovosibirskYekaterinburgKazanNizhny NovgorodChelyabinskSamaraOmskRostov-on-DonUfaKrasnoyarskVoronezhPermMoscowSaint PetersburgIvanovoNovosibirskYekaterinburgKazanNizhny NovgorodChelyabinskSamaraOmskRostov-on-DonUfaKrasnoyarskVoronezhPerm
    VolgogradKrasnodarTyumenSaratovTolyattiIzhevskBarnaulIrkutskKhabarovskYaroslavlVladivostokMakhachkalaTomskOrenburgKemerovoRyazanVolgogradKrasnodarTyumenSaratovTolyattiIzhevskBarnaulIrkutskKhabarovskYaroslavlVladivostokMakhachkalaTomskOrenburgKemerovoRyazan

    Industry expertise

    Factories & manufacturingIndustrial B2BE-commerceReal estateHeavy equipmentSpare parts & componentsLocal servicesConstructionLogisticsAuto dealersHealthcareLegal servicesEducationFinanceB2B servicesFactories & manufacturingIndustrial B2BE-commerceReal estateHeavy equipmentSpare parts & componentsLocal servicesConstructionLogisticsAuto dealersHealthcareLegal servicesEducationFinanceB2B services